Design Thinking offers an even balance between creative and analytical methods. This combination motivates teams, coaches, and project partners to define the problemsand formulate the solution with a greater sense of adventure. Different perspectives and experiences consciously flow into the solution process. The solution space of design innovation opens at the crossroads of user wishes, feasibility and cost-effectiveness.
The 5-step iterative Design Thinking process combines the methodology from engineering with experimental aspects from the teaching of design. In this way it is possible to mutually overcome complex challenges. The end result: convincing innovations for widely different areas of life.